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POSTANOM PROVIDES MANAGEMENT FROM A SINGLE PLATFORM.

Postanom allows you to manage all your social media accounts through a single platform.

You don't need to use different usernames and passwords on social media sites.

Posts are posted on many social media websites with a single entry from one platform.

SOCIAL MEDIA STRATEGY IN CORPORATE COMPANIES

In corporate companies, social media management should be in a way that suits the corporate company structure and company vision. The priority is of course that the company determines a strategy in this regard. Possible questions about the strategy; Why will we be involved in social media? What are our goals on social media? Who are our customers? Who do we contact? It is great benefit for corporate firms to enter social media after the answers to these questions. These goals and strategy should then be adopted very well by the marketing team.

So what should we pay attention to in social media strategy? What social media channels should we take part in? There is a very clear answer here. Your customer is almost there. In other words, it is very important to increase your one-to-one contact with customers or to follow your customer's feedback. For example; you have done a market research and your potential customers are using the Twitter mostly. Then you should listen to them there and take action accordingly. It is very important to determine the right social media channel for the products or services that you will develop later. In other words, our social media strategy in corporate companies should be based on identifying where the customer is and actively taking part there.

Another important point is that the location and language preferences are done correctly. Which countries or provinces would you like to sell? For example, the strategy chosen for domestic and international sales on social media will vary. Your native language is enough in the country that you live. However, when the target is overseas, the situation is slightly different. It is important to determine the social media strategy according to the overseas market. The human resources in the marketing and sales department of the corporate company must be selected accordingly.

In addition, it'll be good to work with a good social media manager and team. A social media team that works well will add value to your company. Since this team will perform the representation of your company's brands in social media, it is very important that the team is experienced. One of the most important ways to increase brand awareness and brand value of corporate companies is through social media.

Speaking of the importance of the social media team in corporate companies, we would like to point out that this team should also benefit from the social media management software Postanom, which makes their work much easier and allows them to use their time more efficiently. Postanom is an actively developed SAAS (software as a service) application which allows all social media accounts to be managed from a single panel and allows planned posts.

Finally, let's talk about LinkedIn. LinkedIn is a social media platform more suitable for B2B (Business to Business) sales and marketing. Without exception, all companies need to have a LinkedIn company page and manage this page by their social media teams.

EXPECTATIONS FROM SOCIAL MEDIA MANAGER AND ANSWERS TO THIS EXPECTATIONS

Hello to all our followers.

Today, our main focus is social media managers. Employers, customers or managers have a number of expectations regarding the work of the social media manager or expert. In this short article we will try to talk about what these expectations are and how to respond to these expectations.

In fact, the main expectation of a manager in the social media marketing department from the social media manager is to respond to comments made by people on social accounts. What the social media manager needs to do every day should be to look at the social media profiles that he or she is managing. It is one of the first tasks to determine the positive or negative comments and to communicate with the people who talk about our brand. People who interact with social profiles and pages may have positive or negative opinions. In any case, these people need to respond. This is a good way to make them feel that someone is listening to them on the social media channel. Also, this is a factor that positively affects our brand in terms of quality and reputation. This reminds us of the importance of having information about the accounts that the social media manager is responsible for. For example; Let's consider the expert who manages a social account about the sale of car tires. At least he/she should have answers to the basic questions that it can respond to immediately. This will allow the social media manager to respond quickly to page comments. Speed ​​on social media is everything. Whatever we are already doing, our knowledge is our only asset that makes us one step ahead.

One of the most important challenges facing the social media manager is the fatigue and timelessness of managing multiple social accounts. Today, almost every client or company has more than one active social media account. Twitter, Instagram, LinkedIn and Facebook are the most preferred social media platforms. Keeping these social media profiles up to date and making regular sharing of these profiles becomes even more difficult as your customers increase. There are social media programs that can manage all these different social media accounts from a single common panel and plan regular shares, and even allow us to reuse them later. Postanom is one of them. You can add multiple social media profiles to Postanom and manage multiple social media accounts for different customers from a single point. You can plan and schedule multiple posts through a single panel. Don't forget to like our page and follow us:
https://www.facebook.com/postanomcom/
https://twitter.com/postanom

GOOGLE CLOSES GOOGLE+ SOCIAL NETWORK

As you know, Google previously announced that it will terminate the Google Plus product as of October 2018. In the first quarter of December, he declared that he had carried out acceleration activities on this issue. So, however, we were informed that the Google Plus social network would be shut down much faster. In this article, we will talk about the Google Plus product.

In fact, it all happened when we were all thinking that one of the social media awards given every year by JD Power would go to the Google+ network. We got the news that Google+ is closing.

According to the first comments on the Google front, there are information that the Google+ product cannot reach the sufficient number of users and that the majority of its users are staying on this portal for less than 5 seconds.

Another reason underlying the closure decision is the vulnerability. Google said that between March 2018 and 2018, nearly 500,000 Google+ account data could be captured by 3rd party software as a result of a systematic error in the Google+ API. Google closes Google Plus after this announcement. However, they claim that they have found no evidence of misuse of the data.

The company said that Google Plus will continue to be a corporate release to be used only in organizations that resemble a corporate social network and are similar to a secure corporate network.

What can be done about it and what measures will Google take to avoid such problems?

Always pay attention to the information we share in your social media accounts. Check out all of your accounts, which do not appear and what your information appears. If you have a Google+ account, you're one of the few people who use it and don't actually know Google Plus. In fact, many authorities believe that Google+ is one of Google's most glorious failures. If you already have and have a Google Plus account, make sure there are no data in your account. Google will then limit the access of your 3rd party components to your data. This is exactly what Facebook did after the Cambridge Analytica scandal. Facebook has now restricted access permissions for third party software to its services. Access permits are only provided for companies that have proven themselves and have adequate security levels. Postanom social media management software is an application approved by Facebook itself. So, you can continue to use our platform with confidence and peace of mind :)